(Branded Experiences and Events)
A small selection of clips from live events on which I have served as Creative Director, Writer and Stage Director.
YMCA of the USA
An event for nearly 5000 YMCA people -- executives, employees and volunteers -- on which I served as Creative Director, writer, and director for the live and video elements. For me, it was tremendously gratifying and inspiring. The Y people are really making a difference in their communities and I was honored to be a part of that effort.
Xerox Thought Leadership Event
I served as Creative Director, writer and director for simple@work -- a multi-faceted event held in New York to introduce the press, customers and other stakeholders to today's multi-faceted Xerox.
The Principal’s Office
A light-hearted customer story introducing the Xerox ColorQube.
John, giving back without reservation.
This video was created for the YMCA of the USA. Its focus is on one story among the many of how the Y's help change the trajectory of at risk young people. The story features John and his experience with Camp Marrowbone, a unique summer camp serving Indian youth located on the Cheyenne River Lakota/Sioux Reservation in South Dakota.
Xerox ConnectKey Launch
Here’s something a bit different. This Telly Award winning video was used to introduce the sales team to Xerox ConnectKey. Presented by a talking hip-hop dog who represented the security features of ConnectKey.
All in for Life
This simple but powerful video was created on-site at a sales meeting to support Abbott Labs Metabolic Division. I interviewed reps from each product line and then edited together into a story supporting the theme, "All in For Life."
Xerox Dreaming Session (live event and web series)
This is one in a series of videos highlighting a topic of the Xerox "Dreaming Session" on the future of work. I worked with the Xerox team to develop a workshop format that brought together futurists, technology entrepreneurs, business executives and others to develop ideas that could improve the way people work. The guests visualized their ideas on a white board and then the groups presented to each other. Throughout, I directed two video crews to capture the sessions and then edited a series of pieces in an informal style which were distributed on line.
For more video samples contact mike.